3 Ways SEO Influences Ecommerce
Stephen McCance September 25, 2015
Ecommerce sites have many positives and negatives. Since the internet has taken over ecommerce sites have become increasingly popular, providing customers the opportunity to purchase items quickly, with little to no fuss.
Ecommerce sites have many positives and negatives. Since the internet has taken over ecommerce sites have become increasingly popular, providing customers the opportunity to purchase items quickly, with little to no fuss.
Budget costs can be cut, as stores are not needed through a 24 hour online service, leaving customers all over the world checking for new products. If Ecommerce sites are so popular do they really need SEO? We’re going to give you 3 reasons why SEO is important to even the most popular sites!
Ranking Above The Competition
Every company would love to be ranked above their competitor and the higher you are ranked on Google the better. Websites that are ranked higher have a vastly higher click through rate than those below, even if it is only one place below. We all know that even reaching the first page can be an achievement, but in this day and age ranking number 1 is crucial.
Competitor Research
Whilst ranking above your competitor suggests authority, researching your competitors plays a big part. Researching aspects such as rankings and keywords provide a list to compare from, tailoring your website to compete. Looking at their social media channels, website layout and comparing to your own ecommerce site is a great way to keep an eye out on competitors whilst ensuring your site doesn’t rank for the wrong searches!
Blogging!
Whether you love it or hate it, blogging is a significant factor of websites. They not only provide information but good regular content can be a factor in where your website is ranked. Whatever the product, whatever the content, keep writing them and produce regular blog posts for your website.
Out of all the technical aspects of SEO and Ecommerce these are only 3 aspects that influence ecommerce sites. For more news and information visit our website!
