Viral Ad of the Week – 10th of July
Stephen McCance July 10, 2015
What happens when you unleash a family of monkeys on a Swedish kitchen?
Ikea’s “Wonderful Everyday” campaign features a 90-second video, filmed at the Jaguar Rescue Centre in Costa Rica. The advert features monkeys, tropical birds, snakes, a deer and even an elephant set loose in an Ikea Metod kitchen, which has been set up in the middle of a rainforest. As you can probably imagine, chaos ensues.
Peter Wright, Marketing Manager for Ikea in the U.K. and Ireland explains “We know there’s fun to be had for all the family in the kitchen, and we hope these cheeky monkeys will help people experience that for themselves”