PPC (Pay Per Click) Management
If you’re looking to boost your website traffic numbers then you’re in the right place! Red Cow provide expert, results-driven PPC (Pay Per Click) management. PPC management is an ongoing process of continuously optimisation of ads, AdGroups and keywords to make sure we are generating the best click through rates and return on investment for our clients.
Whilst many companies try to manage their PPC campaigns in-house, it can be a time consuming process, not to mention money-draining if you’re not fully aware of best practices. We provide a fully managed service so that all you have to do is think about the time and money you’ll save.
We tie our objectives for each of our client PPC campaigns to their specific goals for their website, whether that is generating sales leads or generating ecommerce conversions or sales through the website. In recognising that different objectives require different approaches, we are able to generate measurable improvements to the return our clients see from their websites.
We carry out extensive keyword research and competitor analysis and combine this with a wealth of experience, as well as continuous tweaking on an ongoing basis to ensure that our clients’ campaigns run at optimum performance.
We have set up and managed PPC accounts for clients from a wide variety of sectors from legal practices to electrical sales, and have managed monthly budgets from £400-£400,000.
We are able to offer a few services under our PPC management umbrella, including:
Full account set up, implementation and management
Account structure setup & hand over
Landing page optimisation
Ad copy writing & optimisation